Culture can yield a significant influence on human behavior, as demonstrated by a mother on a flight from Seoul to San Francisco. During a recent 10-hour flight from Seoul, South Korea, to San Francisco, USA, a mother displayed a culturally influenced behavior that exemplified a deep respect for the freedom and comfort of others. Recognizing…
Traditional marketing tactics are like yesterday’s stale bread, unable to satiate the hunger of today’s insatiable audience. With attention spans shorter than a TikTok video, it’s time to ditch the old-school playbook and dive into the cutting-edge strategies that are turning heads and raking in the green. In this short episode, I am going to…
Stuck in a time warp, clinging to the past, or are you ready to leap into the future with arms wide open? I am interested in the remarkable achievements of those who preceded us and the factors that led to their great accomplishments. The truth, which is also my findings, is that progress requires forward-thinking.…
Just start! As easy as that might sound, it is not. Like many, I have sometimes struggled with this initial momentum needed to start a noble cause, learn a skill, write a book, or even start a fitness journey. It won’t be easy. The journey ahead may be steep, and riddled with obstacles and uncertainty.…
Once upon a time in the bustling world of banking and in the city of Onitsha, Anambra State Nigeria, there was a diligent banker named Alex. Alex wasn’t just about transactions; he believed in building lasting relationships. One day, a young couple, Isabella and Mark, walked into the bank seeking a personal loan to support…
Hey there, fellow marketer! Welcome to the wild, wacky, and wonderfully mysterious world of consumer behavior. If you think you’re about to delve into a dry, textbook-style article on psychology and marketing, think again. We’re diving into the deep, unpredictable waters of understanding your target market, and we’re doing it with simplicity and style. So…
Once upon a time, in a world driven by technology and connectivity, a new type of threat began to emerge. It was a threat that didn’t lurk in the shadows or wield visible weapons, but one that lived within the digital realm – the realm of cyberspace. As businesses embarked on a journey to embrace…